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CITY OF MUSKEGON
DOWNTOWN DEVELOPMENT AUTHORITY (DDA)/
BROWNFIELD DEVELOPMENT AUTHORITY (BRA)
SPECIAL MEETING
DATE OF MEETING: Tuesday, November 24, 2020
TIME OF MEETING: 10:30 A.M.
PLACE OF MEETING: ZOOM (Planning Commissioners and
presenters) &
Facebook Live/Phone Number (public) —
Facebook page is “City of Muskegon
Government.” Call-In phone number for
public is (231) 286-7650
AGENDA
I. Roll Call
I. Approval of the regular meeting minutes of October 13, 2020
Ul. Public comment on agenda items
IV. Brownfield Redevelopment Authority business
A. Infill Housing Project (2" Amendment) (Pete Wills)
V. Downtown Development Authority business
A. DDA Budget (Dave Alexander/Beth Lewis)
B. Proposal on Downtown Events (Dave Alexander/Ann Meisch)
C. Downtown Report (Dave Alexander)
VI. Public comment on non-agenda items
VU. Adjournment
AMERICAN DISABILITY ACT POLICY FOR ACCESS TO OPEN MEETING OF THE CITY COMMISSION AND ANY OF
ITS COMMITTEES OR SUBCOMMITTEES
The City of Muskegon will provide necessary reasonable auxiliary aids and services, such as signers for the hearing
impaired and audio tapes of printed materials being considered at the meeting, to individuals with disabilities who want
to attend the meeting, 24- hour notice to the City of Muskegon. Individuals with disabilities requiring auxiliary aids or
services should contact the City of Muskegon by writing or calling the following: Ann Marie Cummings, City Clerk at
933 Terrace Street. Muskegon, MI 49440 or by calling (231) 724-6705 or TTY/TDD: Dial 7-1-1 and request that
representative dial 231-724-6705
CITY OF MUSKEGON
DOWNTOWN DEVELOPMENT AUTHORITY (DDA) /
BROWNFIELD REDEVELOPMENT AUTHORITY (BRA)
REGULAR MEETING
MINUTES
October 13, 2020
The meeting was held electronically via Zoom. Chairperson M. Bottomley called the meeting to
order at 10:30 AM and roll was taken.
MEMBERS PRESENT: M. Bottomley, B. Hastings, J. Riegler, M. Kleaveland, D. Pollock,
F. DePung, M. Johnson Sr, 8. Black, J. Wallace Jr
MEMBERS ABSENT: J. Moore, excused; H. Sytsema, excused; F. Peterson, D. Kalisz
STAFF PRESENT: P. Wills, Director of Strategic Initiatives; D. Alexander,
Downtown Manager; L. Mikesell, Director of Development
Services; D. Renkenberger, Administrative Assistant
OTHERS PRESENT: None
APPROVAL OF MINUTES
The meeting date on the September minutes was corrected to September 8, and the attendance was
corrected, as some members were listed under both Present and Absent. A motion to approve the
corrected regular meeting minutes of September 8, 2020 was made by D. Pollock, supported by B.
Hastings and unanimously approved.
BROWNFIELD REDEVELOPMENT AUTHORITY BUSINESS
None
DOWNTOWN DEVELOPMENT AUTHORITY BUSINESS
DDA Financial report. D. Alexander reviewed the financial report. He stated that there was not
much additional information since last month, other than office and marketing expenses. Tax
increment revenues were not yet included.
A motion to accept the financial statement as presented was made by D. Pollock, supported by M.
Johnson and unanimously approved, with M. Bottomley, B. Hastings, J. Riegler, M. Kleaveland,
D. Pollock, F. DePung, M. Johnson Sr, and S. Black voting aye.
DDA Semi-annual update D. Alexander explained that the DDA was required to hold two annual
informational meetings per year to provide updates on the DDA, its strategic plan and budget. He
prepared a PowerPoint presentation, which is appended to the minutes, and answered board
members’ questions.
M. Bottomley asked what was going on with the WaterMark. D. Alexander stated that the property
owner was considering a mixed-use facility and wanted the property added to the marihuana
overlay district. The Knoll factory still had a short term left on their lease. B. Hastings asked what
the $250,000 expenditure for the Mercy Health arena was for. D. Alexander stated that it was a
capital improvement for the roof. B. Hastings asked if there had been any discussion among
downtown bar and restaurant owners on a heated tent for the winter months. D. Alexander stated
that it was still unknown how covid regulations were going to affect business in the winter, but a
heated tent would need to be enclosed and social distancing would still apply. No decisions had
been made on winter accommodations yet, but Western Avenue was planned to reopen after
Halloween to allow for winter plowing, so on-street seating would be unavailable.
J. Wallace arrived.
B. Hastings stated that he had spoken to the City Engineer about using DDA funds for handrails
at the downtown splash pad. D. Alexander stated that the $9,000 allocated in the budget for parks
was earmarked for maintenance of the splash pad and the bark park, but he could look into the
handrails. F. DePung asked about the Third Street Wharf mentioned in the presentation. P. Wills
explained that the city wanted to improve access down the 3 St corridor to the waterfront, and
staff had been working with the Mart Dock to develop those concepts. M. Johnson asked about
parking for the arena, as the lot at 4"° and Western was packed during arena events and there were
no other nearby parking lots. D. Alexander stated that the large lot on the north side of Shoreline
Drive currently being used for convention center construction staging would be available again,
once construction was complete. There was also the large lot on Morris Ave near 3“ St next to
the Hume office building. M. Johnson asked about the status of paid parking. D. Alexander stated
that staff would be exploring metered parking downtown at some point, but they didn’t want to
hurt the businesses that were currently struggling due to covid-related issues.
PUBLIC PARTICIPATION
D. Ramos phoned in regarding the tram that he had been operating downtown. He stated that they
transported people to the Farmer’s Market and to church services at Heritage Landing in addition
to the bars and restaurants, and they had had a good response from the public. He looked forward
to working with the DDA on future downtown events. D. Alexander thanked Mr. Ramos for
operating the tram and stated that he would be in touch.
Ms. Canter phoned in regarding the area of 5 St and Western Avenue near Top Shelf. She stated
that there was a barrier placed across the accessible curb cut. D. Alexander stated that he would
address that with staff and the business owners.
OTHER
D. Alexander stated that, at this point, there were no more Zoom meetings expected so the DDA
would resume in-person meetings at their next meeting. He would update board members if that
information changed.
There being no further business, the meeting was adjourned at11:50 a.m.
/dr
Muskegon Brownfield Redevelopment Authority
Agenda Item IV./A for 11-24-20
City of Muskegon Infill Housing Project
Brownfield Plan Amendment
Requesting party: City of Muskegon
Outline of the request: City staff is seeking approval of the Brownfield Redevelopment
Authority to amend the Brownfield Plan and add additional eligible parcels to the City’s Infill
Housing Project (2"¢ Amendment).
Background: The 2"? Amendment adds an additional 13 parcels beyond the 108 parcels
adopted in the 1* Amendment. The BRA approved the Infill Housing Project (1* Amendment)
on July 14* and the City Commission on July 28".
The following eligible properties will be included:
880 First Street (880 First St LLC development)
216 W. Clay (880 First St LLC development)
208 W. Clay (880 First St LLC development)
1095 Third Street (former Catholic Charities property)
301 W. Muskegon Ave (former Catholic Charities parking lot)
589 McLaughlin (Big Red Developer)
559 McLaughlin (Big Red Developer)
435 Isabella (Big Red Developer)
441 Isabella (Big Red Developer)
438 Isabella (Big Red Developer)
591 Catherine (Big Red Developer)
185 E. Muskegon Ave (former Farmers Market properties)
209 E. Walton Ave (former Farmers Market properties)
Staff comments:
The 2TM4 Amendment includes the following updates from the 15* Amendment:
The redevelopment of 121 total parcels (15* Amendment: 108 parcels), most located in the
Nelson and Jackson Hill Neighborhoods. Some of these lots will be split, creating up to 255
subject parcels (15' Amendment: 249 subject parcels). The plan incorporates three types of
redevelopment projects; infill housing on vacant City lots (up to 240 units), the rehab of
existing homes (11 detached houses), and two separate mixed-use developments (former
Catholic Charities parcels and 880 First St, LLC projects).
Activities include the redevelopment and rehabilitation of subject parcels and construction of
new commercial and residential units. The City is currently marketing these downtown
properties with the anticipation that private developers will acquire the sites and submit plans
for productive redevelopment.
City staff continues to market the former Catholic Charities building as well as the attached
parking lot at 301 W. Muskegon Ave. Staff recently presented the 1.16 acre city-owned parcel
to Opportunity Zone investors to solicit interest as a possible mixed use commercial/residential
opportunity with renovation and new construction components.
City staff has also been working with Ferguson Development in Lansing and Brianna Scott to
finalize plans to redevelop the former AmeriBank building at 880 First Street, which was
originally constructed in 1923 as Peoples State Bank. Staff has worked closely with the
developer’s project management team to coordinate extensive testing on the structure,
foundation and design of the existing building. Initial development plans, to be complete in
2022, would include adding five additional stories to the existing structure to house over 50
rental apartments in the tower building as well as co-working space for residents who choose
to work from their homes. Future phases will include additional apartments as well as a 3-4
story parking garage. The City Commission is expected to consider a purchase and development
agreement with the developers which would allow the city to recoup site preparation expenses
through the Brownfield TIF. The property was purchased by the city in 2015 for $150,000 and
spent $350,000 deconstructing it in 2018. The current draft development agreement reflects
both the City and Ferguson Development splitting Brownfield TIF reimbursement for their
respective eligible costs related to the property.
The 2"4 Amendment also includes the following updates:
e Developer’s Reimbursement Costs: Infill Housing - $5,877,00; Mixed-use projects -
$1,000,000; Total reimbursement costs - $6,877,000
e Estimated Total Capital Investment: Infill Housing - $49,000,000; Home rehab - $500,000;
Mixed Use developments: $26,000,000; Total Estimated Capital Investment - $75,000,000
e The Plan anticipates eligible activities, paid through future capture of tax increments, to
include $4,880,000 for cost of sale/seller concessions; $1,200,000 for demolition and
potential costs of abatement; $777,000 to construct public infrastructure at the former
farmers market; $20,000 for brownfield plan preparation and development; a 15% plan
contingency fee of $1,031,550; and which reflects total eligible activities to be paid under
this plan at $7,908,550.
e The Authority intends to enter into Development & Reimbursement Agreements with
future property owners/developers of properties included in the Plan to reimburse them for
costs of eligible activities.
e The duration ofthis Plan is not to exceed 30 years and complete recapture of eligible costs
through tax increment revenue are expected to occur within this period. Estimated
completion of all homes associated with this Project will be completed by 2023.
e The plan contemplates continued five-year capture of tax increments for a local Brownfield
Revolving Loan Fund if there is time left in the 30-year plan after eligible costs are covered.
Staff recommendation: City staff has prepared this Infill Housing Project (2"4 Amendment)
Brownfield Plan Amendment and recommends approval.
Suggested motion(s):
| move to approve/disapprove the resolution for the Brownfield Plan Amendment for the city’s
Infill House Project (2"4 Amendment), to request a public hearing before the Muskegon City
Commission, and to have the City Commission consider adoption of the Plan.
City of Muskegon
Brownfield Redevelopment Authority
County of Muskegon, State of Michigan
RESOLUTION APPROVING REVISED BROWNFIELD PLAN AMENDMENT
City of Muskegon Infill Housing Project
Minutes of a regular meeting of the Board of the City of Muskegon Brownfield
Redevelopment Authority, County of Muskegon, State of Michigan, held on the 24th day of
November 2020, at 10:30 a.m., prevailing Eastern Time.
PRESENT: Members
ABSENT: Members
The following preamble and resolution were offered by Member and
supported by Member
WHEREAS, a Brownfield Plan has been adopted pursuant to Act 381, Public Acts of
Michigan, 1996, as amended (“Act 381”), a copy of which is on file with the Secretary of the City of
Muskegon Brownfield Redevelopment Authority (the “Authority’); and
WHEREAS, the Authority is authorized to approve amendments to the Brownfield Plan and
recommends the Amendment to add eligible properties within the City of Muskegon Infill Housing
Project for approval to the City of Muskegon, County of Muskegon, State of Michigan (the “City’).
NOW, THEREFORE, BE IT RESOLVED AS FOLLOWS:
1. Approval _of Brownfield Plan. The Board hereby adopts and approves the
Brownfield Plan Amendment for the City of Muskegon Infill Housing Project (2
Amendment), and recommends the approval of the Brownfield Plan Amendments by the
Muskegon City Commission.
2. Public Hearing. The Board hereby requests city personnel to provide a notice of
Public Hearing on the proposed Brownfield Plan Amendments, and further requests that
such hearing notice be provided to all taxing jurisdictions. Notice of the time and place of
the hearing shall be given pursuant to Act 267, Public Acts of Michigan, 1976, as amended
(“Open Meetings Act’).
3. Deliver Resolution and Brownfield Plan to City. The Chair of the Authority is
directed to deliver a certified copy of this resolution and the Brownfield Plan Amendments to
the City Clerk.
4. Disclaimer. By adoption of this resolution and approval of the Brownfield Plan
Amendments, the Authority assumes no obligation or liability to the owner, developer or
lessor of the Eligible Property for any loss or damage that may result to such persons from
the adoption of this resolution and Brownfield Plan Amendments.
5s Work Plan Transmittal. The Chair of the Authority shall be authorized to transmit to
the Michigan Strategic Fund, the Michigan Economic Development Corporation and/or the
Michigan Department of Environmental Quality, on behalf of the Authority, a final Act 381
Work Plan that has been reviewed and approved by the Authority.
6. Repealer. All resolutions and parts of resolution in conflict with the provisions of this
resolution are hereby repealed or amended to the extent of such conflict.
AYES:
NAYS:
RESOLUTION DECLARED ADOPTED.
Martha Bottomley, Chair
City of Muskegon Brownfield Redevelopment Authority
| hereby certify that the foregoing is a true and complete copy of a resolution adopted by the Board
of the City of Muskegon Brownfield Redevelopment Authority, County of Muskegon, State of
Michigan, at a regular meeting held on November 24", 2020, and that said meeting was conducted
and public notice of said meeting was given pursuant to and in full compliance with the Open
Meetings Act, being Act 267, Public Acts of Michigan, 1976, and that the minutes of said meeting
were kept and will be or have been made available as required by said Act.
Martha Bottomley, Chair
City of Muskegon Brownfield Redevelopment Authority
DDA BUDGET WORKSHEET FOR FY 2020-21
FY2020-21 ACTUAL
Revenues FY2018-19 ACTUAL | FY 2019-20 -ACTUAL FY2020-21 BUDGET OCTOBER 31, 2020
Tax Increment (5%+ annual)* _ $ 1,069,486.00 | $ 924,457.00 $ 489,958.00 | $ _ E
Reimbursement
- State _ a - 1s — - [s - |s$ -
Trans From
General Fund ee : $ - $ - a -
Interest Incom ee $ 521.63 | $ 263.00 | $ 7 100.00 | $_ -
Fundraising Rever a _ $ _ 2,000.00 7 $ -
BIDIncome (or $50,000 levy)** a $ 132,432.45 | $ 110,000.00 | $ 50,000.00
TEA _ a - $s - |s - |s __-
Former Mall Brownfield Income (GF) $ - |$ - |$ -
Total $ 1,070,007.63 | $ 1,059,152.45 | $ 600,058.00 | $ 50,000.00
Expenses FY2018-19 ACTUAL FY 2019-20 FY 2020-21 FY 2020-21
Business Dev. Manager Wages __ $ 71,924.00 | $ : 98,800.00 | $ 30,780.47
Trans to GF - Marketing, Events, Overhead _ $ - $ - S = ®
FICA (7.65%) $ 5,457.00 | $ - |$ - :
Workers Comp (2%) - s_ 394.00 | $ - s -
Insurance 7 |$ 1,728.00 | $ = $ -
Residency Bonus (4%) 7 _ 7 $ - $ - $ *
Life Insurance (0.24%) : $ 269.00 | $ - $ _ *
401(k) (6%) $ 7,853.00 | $ - S -
Total Salaries/Benefits $ 87,625.00 | $ 98,800.00 | $ 30,780.47
Walkability Improvements a {$s - $ - $ -
Streetscape/Wayfinding / Walkability*** 7 7 $ - $ - S -
Public Art (Downtown Initiative) 7 s - $ - |s -
Landscaping _ - $ 50,000.00 | $ = 18 ___#
Snow Removal : $ 62,629.00 | $ - |s -
Facade Program - $ # $ - |s =
Financial Incentives $ -_|$ = 1S ‘i
Downtown Park(s)**** $ 5,759.00 | $ - $ 3,241.42
Marketing/Publications $ 5,000.00 | $ > [s - {3s 5,492.50
Blight $ - | $_ - |$ -
Office Space and Misc Operating $ 5,930.11 | $ 17,005.00 | $ - $ 2,334.80
Total Recurring Costs $ 10,930.11 | $ 135,393.00 | $ 151,500.00 | $ 11,068.72
LC Walker Phase1 $ 750,000.00 | $ -_|$ 2 |S _
LC Walker Phase 1a***** _ $ 250,000.00 | $ -_|$ -_|s$ i
Morris Street Lot ; $ 20,000.00 $ - - $ -
Event Contributions $ - [3s - |$ <
Projects and Events $ 1,000,000.00 | $ 20,000.00 | $ - $s -
County Debt Payments ($1M)****** _ $ 865,928.00 | $ 134,073.00 | $ -
LC Walker HVAC/Roof (5 Year)******* : E - [$s 215,000.00 | $ =
Other Debt Payments (smartzone) - $ - $ as - S$ - -
Total Debt Payments $ 865,928.00 | $ 349,073.00 | $ -
Total Expenses $ 1,010,930.11 | $ 1,108,946.00 | $ 599,373.00 | $ 41,849.19
[Net Rev/Expenses L$ 59,077.52 | $ (49,793.55)| $ 685.00 | $ 8,150.81 |
[Cumulative Cash Reserves Ls 59,077.52 | $ (41,492.23)| $ (40,807.23)| $ (32,656.42)|
*Significant Reduction in Tax Increment Planned in Year 10 Due to Transition to “Local Only" TIF
**Anticipates Increaded BID Investment - Focus on Western and Third Streets (BID Board Would Ultimately Decide)
*** Assumes 3rd Street Project in 2018-19 and Clay Ave Streetlighting in 2019-20
**** Assumes DDA Maintains Splash Pad and Dog Park, and Develops a Playground Area in FY 2020-21
*****Antcipates an additional $250,000 to complete Phase 1 of LC Walker (Restrooms)
¥****** Assumes 10-year debt repayment to Muskegon County
**4**** Assumes 10-year debt contribution at $215,000/yr for 10 years related to new roofing, dehumidification, and boiler at LC
C:\Users\dalexander\AppData\Local\Microsoft\Windows\|NetCache\Content.Outlook\MKUMHSDA
\Proposed DDA Budget For FY2020-21 (003)
Muskegon Downtown Development Authority
Agenda item V./B for 11-24-20
Proposal for Downtown Events
Requesting party: City staff and the Lakeshore Art Festival board
Outline of request: For the City of Muskegon to organize and produce large scale events, it has
been determined that such functions should not be handled in the city’s General Fund. Instead,
the DDA is being requested to take on the financial function of events such as the Lakeshore Art
Festival and Taste of Muskegon. The DDA would become the fiduciary taking on the financial
risk and reward for city-led festivals and events in the downtown.
Background: At a Muskegon City Commission work session on Nov. 9, City Clerk Ann Meisch
outlined a proposal from her office’s event team for the city to take over the Lakeshore Art
Festival. The proposal was from the LAF event committee and event director Carla Flanders for
city to produce the LAF in a similar manner it has Taste of Muskegon. It was received favorably
by city commissioners. The LAF has a long and successful history in downtown Muskegon
beginning decades ago by the Seaway Festival and being run by Summer Celebration until being
taken over most recently by the Muskegon Lakeshore Chamber of Commerce with Carla as
director. Carla and her committee have grown the festival into one of the most successful and
highly ranked small-town art festivals in the nation. LAF in past years has drawn 60,000 people
to downtown Muskegon and netted as much as $100,000 a year. However, like every event in
downtown Muskegon in 2020, the two-day LAF was cancelled last July. With staff reductions
and redirection of mission due to COVID-19, the chamber is no longer able to produce the LAF.
Carla has left her employment with the chamber and restarted her marketing and events
consulting company.
Staff comments: Due to the experience of the city’s 150" celebration event in 2019, city staff
and commissioners have rethought city General Fund participation in large-scale events. The
uncertainty of weather-dependent events needing upfront money that is at risk until revenues
from the event are generated is not a good fit for the city’s General Fund, according to the city
attorney. However, city commissioners are adamant that LAF continue for its economic impact
and overall promotion of downtown Muskegon. The City Commission and city staff feel that the
DDA is best suited to keep the MAF and other major events such as Taste of Muskegon
continuing. DDA’s across the state have historically produced events to promote and market
their districts. State law says as a board you may: “Create, operate, and
fund marketing initiatives that benefit only retail and general marketing of the downtown
district.” As of February 2019, the DDA mission states: “Our mission is to allocate our resources
in support of development, promotions, and events toward creating a thriving downtown and
its waterfront where all people can live, work, play and stay.”
The DDA board is being asked to allow the finances of the LAF to taken over by the DDA. As
fiduciary, the DDA will assume the risk and reward of the event. The 2021 LAF budget shows
about $175,000 in expenditures. Some of that will need to be funded upfront in the first half of
2021 and likewise in subsequent years. The DDA budget for FY 2020-21 does not have the funds
to carry the festival until event revenues are generated. Thus, city staff recommends that the
DDA accept monthly loans from surplus funds from a city fund to pay LAF expenses. As
revenues are generated from vendor fees and sponsorships, the amount of those loans will
decrease through the first half of the year. The risk with COVID is having expenditures and then
having a complete cancellation due to public health restrictions on outdoor events next June.
However, Carla and the clerk’s events team have every intention of at least breaking even on
the event for 2021. With event revenues, the city’s loans will be repaid. Beyond 2021, Carla and
the clerk’s event team have every expectation that the event will generate surpluses that will
be left for the DDA to spend in the district as to its mission.
The clerk’s event team and DDA Manager Dave Alexander will work with the existing LAF
volunteer organization under the direction of Carla Flanders to produce the event. Carla will
have a personal services contract with the clerk’s office to direct and produce the LAF.
As for Taste of Muskegon, the DDA will be asked to enter a similar arrangement with the city
clerk’s event team but those details for 2021 are still being developed.
The DDA will want to at least cover its risk for the 2021 events with the potential of no COVID
restrictions in 2022 and re-evaluate its support of the events after that festival season.
Staff recommendation: City staff recommends that the DDA become the fiduciary for the
Lakeshore Art Festival and Taste of Muskegon with Muskegon City Clerk’s Office’s events team
working with volunteer organizations to produce the events. The DDA manager will join both
volunteer event boards as a DDA liaison.
Suggested motion: | move that the Muskegon Downtown Development Authority accept the
fiduciary responsibility of producing the Muskegon Lakeshore Art Festival and Taste of
Muskegon to be organized through the Muskegon City Clerk’s Office and direct the DDA
manager to provide regular updates to the DDA board on both events. For LAF, | move the DDA
board accepts monthly loans from surplus city funds as needed not to exceed a total of $25,000
with event revenues paying back those loans. For Taste of Muskegon, | move the DDA directs its
manager to provide the DDA board event details for further action. The DDA support of such
events will be re-evaluated after the 2022 season.
Memo
To: Dave Alexander and DDA Members
From: Ann Meisch, City Clerk
CC: Beth Lewis, Finance Director
The Lakeshore Chamber of Commerce approached the City of Muskegon requesting the City take
over the Lakeshore Art Festival due to their lack of staffing and resources.
Under Governmental rules, the City cannot expend any expenses for an event from its general
fund. Because the Lakeshore Art Festival and Muskegon’s Taste of Muskegon benefit primarily the
downtown businesses, we are requesting the Downtown Development Authority become the
fiduciary of both festivals.
The Lakeshore Art Festival has historically always made money
— up to $100,000. We are being
realistic that the art festival will look very different this year if it can happen and finances are an
unknown. It is possible that we may have expenses and have no festival in 2021. But we do know
the festival does generate a profit and even though 2021 could lose money, there is a good
possibility the event will continue to grow going forward. Those profits can be used by the DDA in
any way they see fit for the downtown. This is a great opportunity for the DDA and we know the
Art Festival is in the top 30 in the USA and our businesses want the art festival to continue.
Staff met with Carla Flanders who has operated the festival for many years and requested a
proposal. The proposal is a contract from November 16, 2020 through September 1, 2021. Total
cost of the agreement is $29,000 plus 10% of any profit the festival might make. The agreement is
broken down into 10 monthly payments of $2,900 each. If it is decided the event could not
continue because of COVID, we would not be obligated for future payments. There is advertising
expenses that need to be paid for early in the process as well as software expenses for vendors.
Taste of Muskegon is our second event that historically always makes a profit. Those profits are
given to the Muskegon Farmers Market that runs in a deficit. We would ask those profits continue
to gotowards the Farmers Market. Profits range from $10,000 to $30,000.
Deposits forbands and activities were paid in 2020 and we were able to transfer them to 2021.
esides s ships, most revenue is not received until the event occurs. There are few if any
expenses that need to be paid at this time for the event. Additionally we should know for certain if
the event is going to happen before we occur any expenses of significance.
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