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CITY OF MUSKEGON
LAKESIDE BUSINESS IMPROVEMENT DISTRICT- CORRIDOR
IMPROVEMENT AUTHORITY BOARD MEETING
DATE OF MEETING: July 16, 2025
TIME OF MEETING: 9:00 a.m.
PLACE OF MEETING: City Hall Room 204, 933 Terrace St, Muskegon, MI
AGENDA
I. Roll Call
II. Approval of minutes – June 18, 2025
III. CIA Agenda Items – Isabela Gonzalez
A. CIA Financial Statement – June 30, 2025
IV. BID Agenda Items – Isabela Gonzalez
A. BID financial statements – June 30, 2025
B. Discussion: Billboard Advertising
C. Discussion: Pedestrian Signage
V. Adjourn
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DEVELOPMENT SERVICES
LAKESIDE BUSINESS IMPROVEMENT DISTRICT-
CORRIDOR DEVELOPMENT AUTHORITY
REGULAR
BOARD MEETING
June 18, 2025
MEETING MINUTES
Meeting called to order at 9:01 am by M. Flermoen.
I. ROLL CALL
MEMBERS PRESENT: M. Lyonnais, E. Bodman, M. Flermoen, C. Castle, L. Hopson, S. Wilson, M. Smith
MEMBERS ABSENT: R. Jenkins, D. Ghezzi (E)
OTHERS PRESENT: J. Hines, I. Gonzalez, A. Meisch and W. Webster
II. Approval of Minutes – M. Smith made a motion to approve the minutes from May 21, 2025. Supported
by M. Smith with all in favor.
III. A. CIA Financial Statement – May 31, 2025 – J. Hines. As of May 31, 2025, the fund balance is
$60,045.26. Interest income for the month totaled $17.39. As a reminder, at our December 2024
meeting, the board approved a transfer of up to $15,213.00 to the Lakeside BID to cover additional
expenses. This transfer will be made on an as-needed basis. L. Hopson motioned to accept the Lakeside
CIA financial statement as of May 31, 2025. Supported by M. Smith with M. Lyonnais, E. Bodman,
M. Flermoen, C. Castle, L. Hopson, S. Wilson, M. Smith voting aye.
IV. A. BID Financial Statement– May 31, 2025 – J. Hines. As of May 31, 2025, the fund balance stands at
$19,474.59. Expenditures for the month totaled $200, which were related to Fall Festival expenses
(Muskegon Axe Throwing deposit). On the revenue side, there was an increase in the special
assessment amount by $792, along with $1.16 in interest income. It’s important to note that the total
collected to date, $17,437.47, is still below the budgeted amount of $21,645.23. This represents a
shortfall of $4,207.76. The BID may need to revisit the current budget and consider potential
adjustments to account for this difference as we move forward. M. Smith made a motion to accept the
Lakeside BID financial statement as of May 31, 2025. Supported by L. Hopson with M. Lyonnais, E.
Bodman, M. Flermoen, C. Castle, L. Hopson, S. Wilson, M. Smith voting aye.
B. Neighborhood Sign Approval – Discussion only. M. Lyonnais shared pictures of the new sign and will
be installed
C. Fall Festival – Discussion only. Scottville Clown performers have not submitted an invoice as of this
meeting.
D. Transition to Staff Liaison – J. Hines introduced Isabela Gonzalez as the new staff liaison for Lakeside
effective immediately.
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DEVELOPMENT SERVICES
Other Business: M. Smith shared some concerns and questions on the beach shuttle services.
Requesting additional signage around the boat launch area i.e., Free Parking for Beach Shuttle should
be in a designated area. Confusion as to what parking is free. Is it boat trailers pay and all other
parking is free? Clarification is needed. Also a sign at the entrance of Grand Truck should be posted.
M. Flermoen mentioned that the social district signs are being put in the wrong spot. Social District
ends at Lakeside Emporium and Dockside Donuts and the signs are down to Addison on the north side.
Also, sprinklers have not been turned on yet. The sprinklers on the bridge were installed in 2020 and
have never been turned on.
V. Adjourned at 9:26AM
2 3 1. 7 2 4. 67 0 5 | 933 Terrace St, Muskegon, MI 49440-1397 | www.shorelinecity.com
Lakeside Corridor Improvement Authority
Agenda Items III-A for July 16, 2025
Financial Statement as of 6-18-2025
Requesting Party: City Economic Development
Outline of Request: Staff is asking the Lakeside CIA to review and accept the CIA
financial statement as of June 30, 2025.
Staff Comments: As of June 30, 2025, the fund balance is $60,045.26.
As a reminder, at the December 2024 meeting, the board approved a transfer of up to
$15,213.00 to the Lakeside BID to cover additional expenses. This transfer will be made
on an as-needed basis.
Staff Recommendation: To accept the Lakeside CIA financial statement as of June 30,
2025.
Suggested Motion: I move to accept the Lakeside Corridor Improvement Authority
financial statement as of June 30, 2025.
LAKESIDE CIA FINANCIAL FOR 06/30/2025
Revenues 2024 ACTUAL 2025 BUDGET 30-Jun-25
Special Assessments $ 22,198.00 $ 37,103.00 $ 36,584.00
Interest Income $ 97.88 $ 75.00 $ 36.91
Total $ 22,295.88 $ 37,178.00 $ 36,620.91
Expenses 2024 ACTUAL 2025 BUDGET 30-Jun-25
Landscaping $ - $ - $ -
Holiday Decorations $ - $ - $ -
Snow Removal $ - $ - $ -
Contingency $ - $ - $ -
Transfer to Lakeside BID $ 6,374.17 $ 15,213.00 $ -
Advertising $ - $ - $ -
Total Expenses $ 6,374.17 $ 15,213.00 $ -
Net Rev/Expenses $ 15,921.71 $ 21,965.00 $ 36,620.91
Fund Balance at Beginning of Year $ 7,502.64 $ 23,424.35
Fund Balance at End of Year $ 23,424.35 $ 60,045.26
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Lakeside Business Improvement District
Agenda Items IV-A for July 16, 2025
Financial Statement as of 6-18-2025
Requesting Party: City Economic Development
Outline of Request: Staff is asking the Lakeside BID to review and accept the BID
financial statement as of June 30, 2025.
Staff Comments: As of June 30, 2025, the fund balance is $22,398.65. You may recall
the assessment fund shortfall of $4,207.76; this amount was officially posted on June 30,
2025.
Additionally, a duplicate payment of $200 was made to Muskegon Ax Throwing in error.
The business has been contacted, and the account is expected to be corrected by next
month.
Staff Recommendation: To accept the Lakeside BID financial statement as of June 30,
2025.
Suggested Motion: I move to accept the Lakeside Business Improvement District
financial statement as of June 30, 2025.
LAKESIDE BID FINANCIAL FOR 06/30/2025
Revenues 2024 ACTUAL 2025 BUDGET 30-Jun-25
Special Assessments $ 22,239.23 $ 21,645.23 $ 22,140.23
Interest Income $ 69.66 $ 150.82 $ 3.25
Grant (MML Foundation) $ - $ -
Lakeside District Assoc. (split cost Christmas) $ - $ -
Lakeside Neighborhood Assoc. $ - $ - $ -
Fall Festival $ 800.00 $ - $ -
Transfer from General fund for Snow Removal $ - $ 3,266.00 $ 3,920.00
Intended CIA Transfer $ 6,374.17 $ 15,212.94 $ -
Total $ 29,483.06 $ 40,274.99 $ 26,063.48
Expenses 2024 ACTUAL 2025 BUDGET 30-Jun-25
Landscaping $ - $ 1,000.00 $ -
Holiday Decorations $ 3,297.36 $ 1,000.00 $ -
Snow Removal $ 23,000.00 $ 23,000.00 $ -
Transfer to DDA $ 600.00 $ - $ -
Fall Festival Expenses/Events $ 3,497.99 $ 12,000.00 $ 2,395.00
Advertising $ 7,156.30 $ 6,279.00 $ 1,283.70
Total Expenses $ 37,551.65 $ 43,279.00 $ 3,678.70
Net Rev/Expenses $ (8,068.59) $ (3,004.01) $ 22,384.78
Fund Balance at Beginning of Year $ 8,082.46 $ 13.87
Fund Balance at End of Year $ 13.87 $ 22,398.65
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GL ACTIVITY REPORT FOR CITY OF MUSKEGON
From 01/01/2025 to 06/30/2025
Date JNL Type Description Reference # Debits Credits Balance
01/01/2025 231-000-001 CASH IN BANK BEG. BALANCE 23,424.35
01/31/2025 GJ JE INTEREST ON INVESTMENTS 0000011096 9.76 23,434.11
02/28/2025 GJ JE INTEREST ON INVESTMENTS 0000011147 9.76 23,443.87
03/06/2025 GJ JE TAX CAPTURE FOR LAKESIDE CIA 0000010956 36,584.00 60,027.87
03/31/2025 GJ JE INTEREST ON INVESTMENTS 0000011233 17.39 60,045.26
06/30/2025 END BALANCE 36,620.91 60,045.26
01/01/2025 231-000-399 FUND BALANCE UNRESERVED BEG. BALANCE (29,750.24)
06/30/2025 END BALANCE (29,750.24)
01/01/2025 231-000-402 PROPERTY TAX BEG. BALANCE 0.00
03/06/2025 GJ JE TAX CAPTURE FOR LAKESIDE CIA 0000010956 36,584.00 (36,584.00)
06/30/2025 END BALANCE 36,584.00 (36,584.00)
01/01/2025 231-000-665-004970 INCOME TAX-PENALTY & INTEREST BEG. BALANCE (48.28)
01/31/2025 GJ JE INTEREST ON INVESTMENTS 0000011096 9.76 (58.04)
02/28/2025 GJ JE INTEREST ON INVESTMENTS 0000011147 9.76 (67.80)
03/31/2025 GJ JE INTEREST ON INVESTMENTS 0000011233 17.39 (85.19)
06/30/2025 END BALANCE 36.91 (85.19)
01/01/2025 231-717-995-200000 BUDGETED OTHER FINANCING USES BEG. BALANCE 6,374.17
06/30/2025 END BALANCE 6,374.17
01/01/2025 286-000-001 CASH IN BANK BEG. BALANCE 13.87
01/15/2025 GJ JE RECORD TRANSFER LAKESIDE BID SNOW REM 0000010797 3,920.00 3,933.87
01/17/2025 CD CHK SUMMARY CD 01/17/2025 225.00 3,708.87
01/24/2025 CD CHK SUMMARY CD 01/24/2025 375.00 3,333.87
01/31/2025 GJ JE INTEREST ON INVESTMENTS 0000011096 0.70 3,334.57
02/28/2025 GJ JE INTEREST ON INVESTMENTS 0000011147 1.39 3,335.96
03/28/2025 CD CHK SUMMARY CD 03/28/2025 1,100.00 2,235.96
03/31/2025 GJ JE INTEREST ON INVESTMENTS 0000011233 1.16 2,237.12
04/02/2025 GJ JE TO POST LAKESIDE BID COLLECTIONS 0000011077 16,645.47 18,882.59
05/15/2025 CR RCPT CASH IN BANK 792.00 19,674.59
05/30/2025 CD CHK SUMMARY CD 05/30/2025 200.00 19,474.59
06/06/2025 CD CHK SUMMARY CD 06/06/2025 895.00 18,579.59
06/13/2025 CD CHK SUMMARY CD 06/13/2025 683.70 17,895.89
06/20/2025 CD CHK SUMMARY CD 06/20/2025 200.00 17,695.89
06/30/2025 GJ JE DIST OF FUNDS FROM 2024 SETTLEMENT 0000011370 4,702.76 22,398.65
06/30/2025 END BALANCE 26,063.48 3,678.70 22,398.65
01/01/2025 286-000-202 ACCOUNTS PAYABLE BEG. BALANCE 0.00
01/07/2025 AP INV MY SOCIAL NETWORTH LLC 0663 375.00 (375.00)
01/14/2025 AP INV LOUISE HOPSON 4TH QTR MEDIA 225.00 (600.00)
01/17/2025 CD CHK SUMMARY CD 01/17/2025 225.00 (375.00)
01/24/2025 CD CHK SUMMARY CD 01/24/2025 375.00 0.00
03/10/2025 AP INV GABRIELLE ANNE MILLER 1A 1,100.00 (1,100.00)
03/28/2025 CD CHK SUMMARY CD 03/28/2025 1,100.00 0.00
05/10/2025 AP INV MUSKEGON AXE THROWING 7B3644D7-0002 200.00 (200.00)
05/21/2025 AP INV MUSKEGON AXE THROWING 7B3644D7-002 200.00 (400.00)
05/30/2025 CD CHK SUMMARY CD 05/30/2025 200.00 (200.00)
06/03/2025 AP INV CARIBOU SERVICES, INC I53507 895.00 (1,095.00)
06/03/2025 AP INV LAWSON PRINTERS, INC. 102944 683.70 (1,778.70)
06/06/2025 CD CHK SUMMARY CD 06/06/2025 895.00 (883.70)
06/13/2025 CD CHK SUMMARY CD 06/13/2025 683.70 (200.00)
06/20/2025 CD CHK SUMMARY CD 06/20/2025 200.00 0.00
06/30/2025 END BALANCE 3,678.70 3,678.70 0.00
01/01/2025 286-000-399 FUND BALANCE UNRESERVED BEG. BALANCE (21,491.17)
06/30/2025 END BALANCE (21,491.17)
01/01/2025 286-000-451 SPECIAL ASSESSMENTS BEG. BALANCE (594.00)
04/02/2025 GJ JE TO POST LAKESIDE BID COLLECTIONS 0000011077 16,645.47 (17,239.47)
05/15/2025 CR RCPT SPECIAL ASSESSMENTS 792.00 (18,031.47)
06/30/2025 GJ JE DIST OF FUNDS FROM 2024 SETTLEMENT 0000011370 4,702.76 (22,734.23)
06/30/2025 END BALANCE 22,140.23 (22,734.23)
01/01/2025 286-000-665-004970 INTEREST INCOME BEG. BALANCE (40.27)
01/31/2025 GJ JE INTEREST ON INVESTMENTS 0000011096 0.70 (40.97)
02/28/2025 GJ JE INTEREST ON INVESTMENTS 0000011147 1.39 (42.36)
07/07/2025 10:03 AM Page: 1/2
GL ACTIVITY REPORT FOR CITY OF MUSKEGON
From 01/01/2025 to 06/30/2025
Date JNL Type Description Reference # Debits Credits Balance
03/31/2025 GJ JE INTEREST ON INVESTMENTS 0000011233 1.16 (43.52)
06/30/2025 END BALANCE 3.25 (43.52)
01/01/2025 286-000-684 MISC. & SUNDRY BEG. BALANCE (800.00)
06/30/2025 END BALANCE (800.00)
01/01/2025 286-000-699-100000 OPERATING TRANSFERS IN BEG. BALANCE 0.00
01/15/2025 GJ JE RECORD TRANSFER LAKESIDE BID SNOW REM 0000010797 3,920.00 (3,920.00)
06/30/2025 END BALANCE 3,920.00 (3,920.00)
01/01/2025 286-000-699-200000 OPERATING TRANSFERS IN BEG. BALANCE (6,374.17)
06/30/2025 END BALANCE (6,374.17)
01/01/2025 286-704-801 CONTRACTUAL SERVICES BEG. BALANCE 28,685.74
01/07/2025 AP INV MY SOCIAL NETWORTH LLC 0663 375.00 29,060.74
01/14/2025 AP INV LOUISE HOPSON 4TH QTR MEDIA 225.00 29,285.74
03/10/2025 AP INV GABRIELLE ANNE MILLER 1A 1,100.00 30,385.74
05/10/2025 AP INV MUSKEGON AXE THROWING 7B3644D7-0002 200.00 30,585.74
05/21/2025 AP INV MUSKEGON AXE THROWING 7B3644D7-002 200.00 30,785.74
06/03/2025 AP INV CARIBOU SERVICES, INC I53507 895.00 31,680.74
06/03/2025 AP INV LAWSON PRINTERS, INC. 102944 683.70 32,364.44
06/30/2025 END BALANCE 3,678.70 32,364.44
01/01/2025 286-704-995-200000 BUDGETED OTHER FINANCING USES BEG. BALANCE 600.00
06/30/2025 END BALANCE 600.00
Grand Total 70,041.79 70,041.79 0.00
07/07/2025 10:03 AM Page: 2/2
Lakeside Business Improvement District
Agenda Items IV-B for July 16, 2025
Billboard Advertising Discussion
Requesting Party: City Economic Development
Outline of Request: N/A
Staff Comments: The Lakeside District Association (LDA) recently purchased six
billboards around Muskegon County at a discounted rate for advertising later this year.
There is one “saved” in the event the BID/CIA would like to participate. Staff is gauging
interest among board members.
Staff Recommendation: N/A
Suggested Motion: Discussion Only
Lakeside Business Improvement District
Agenda Items IV-C for July 16, 2025
Pedestrian Signage Discussion
Requesting Party: City Economic Development
Outline of Request: N/A
Staff Comments: Due to increased demand for pedestrian signage at Pere Marquette
Beach, the City has removed crosswalk signage from Lakeshore Drive. Staff has reached
out to Public Works to better understand the cost of the BID/CIA investing in their own
signage.
Staff Recommendation: N/A
Suggested Motion: Discussion Only
Quote Number: 66803
Expiration Date: 7/5/2025
Customer #: NEW
Division: Safetysign
Bill To: Ship To:
Donald Nunez Donald Nunez
1350 E. Keating Ave 1350 E. Keating Ave
Muskegon, MI 49442 Muskegon, MI 49442
donald.nunez@shorelinecity.com
Job :
Tag :
Ship Via: Payment Method Salesperson
TRUCK VISA-MC-DC Zachary
Customer PO Number Tax Exempt Tax Nexus Established
Yes Yes
Ord Qty Color Item Number / Description Unit Price Extended Price
X5652
20 KIT - YIELD to Pedestrian Panel 12 x 36" + Base
$319.75 $6395.00
Print Date: 6/5/2025 Subtotal: $6395.00
Print Time: 9:02:28 AM Tax: $0.00
Page No. 1 Freight: $983.25
Special Instructions: Quote Total: $7378.25
Dock/ForkLift: Yes
Appointment: Yes
Limited Access: Yes
Beyond Front Door No
Printed by: Zachary
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