Lakeside Business Improvement District Minutes 10-15-2025

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                          LAKESIDE BUSINESS IMPROVEMENT DISTRICT-
                               CORRIDOR IMPROVEMENT AUTHORITY
                       REGULAR BOARD MEETING October 15, 2025 MEETING MINUTES

Meeting called to order at 9:00 am by M. Flermoen

I.    ROLL CALL
MEMBERS PRESENT: M. Lyonnais, M. Smith, E. Bodman, L. Hopson, M. Flermoen, S. Wilson
MEMBERS ABSENT: C. Castle (E), D. Ghezzi, R. Jenkins
OTHERS PRESENT: I. Gonzalez, J. Hines, D. VanderHeide

 II.       Approval of minutes – September 24, 2025 S. Wilson made a motion to approve from September 24, 2025.
           Supported by L. Hopson. All in favor.

 III.      CIA Agenda Items
        A. No transfers from the CIA account to the BID have occurred - Isabela Gonzalez CIA - Financial Statement –
           September 30, 2025 - As of September 30, 2025, the fund balance is $60,120.35. S. Wilson made a motion to
           accept the Lakeside Corridor Improvement Authority financial statement as of September 30, 2025. Supported
           by L. Hopson. Roll call was taken:
           Aye: M. Lyonnais, M. Smith, E. Bodman, L. Hopson, M. Flermoen, S. Wilson
           Nay: None

 IV.       BID Agenda Items – Isabela Gonzalez

        A. BID Financial Statement – September 30, 2025 – Isabela Gonzalez - As of September 30, 2025, the fund balance
           is $22,577.77. The $300 donation to the Communications Department was transferred. Additionally, a $50
           printing fee for 200 Fall Festival brochures was processed. M. Smith made a motion to approve the Lakeside
           Business Improvement District financial statement as of September 30, 2025. Supported by L. Hopson. Roll call
           was taken:
           Aye: M. Lyonnais, M. Smith, E. Bodman, L. Hopson, M. Flermoen, S. Wilson
           Nay: None

        B. Public Works Speaker – Dan VanderHeide discussed traffic calling measures that have and have not been
           implemented in Lakeside. Speed related – essential tools are to make the streets look or appear more narrow to
           decrease speeds. Signs, painted crosswalks are the main things that have been done. More signs can be put out
           and should be discussed. Discussion only.
        C. Discussion: Signs Update – Discussion only. Mark updated the ordinance on signs. Citywide, they will allow one
           sign per business (any sign) as long as it abides by the sign ordinance for 6 months. Signs will be allowed only
           during business hours.
        D. Discussion: Corridor Improvement Plan/Solutions for District – Isabela Gonzalez confirmed previous
           conversations include 1) maintain a walkable community, 2)continue beautification efforts, 3) exploring a
           program to support a tenants and landlords in preparing spaces for new businesses and potential partnerships
           with small business incubators such as Muskegon Innovation hubs. Long term goals is to make Lakeside a year
           round destination. M. Flermoen discussed possible grant program for bringing new business into the district
        such as $5,000 reimbursement grant reimbursement with stipulations. Further discussions and options
        continue. S. Wilson shared budget to do so.
     E. Discussion: Digital Sign at Grand Trunk – Isabela has invited the interested party from Muskegon County
        Bicycling Coalition in November to clarify where a sign could be placed and other logistics.
     F. Appointment of New BID Board member - The BID has received two applications for the recently vacant board
        seat. After review, staff recommends the appointment of Jerome Johnson. Mr. Johnson is a resident of the City
        of Muskegon and opened his business, Slappy’s Slaw Dog and Sandwich, in Lakeside this year. His business
        brings customers into the district and he would offer a fresh perspective as both a resident and business
        owner.
        M. Lyonnaise made a move to recommend Jerome Johnson for appointment to the Lakeside Business
        Improvement District Board. Supported by L. Hopson. Roll call was taken:
        Aye: M. Lyonnais, M. Smith, E. Bodman, L. Hopson, M. Flermoen, S. Wilson
        Nay: None
     G. Discussion: Fall Festival Follow-Up
V.     Adjourn 10:27

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